market totes: the inside scoop

Whenever I design a new product, I always like to try it out for a bit to see if I need to make adjustments.  Is the strap too long?  Are the pockets in the right place?  You know, things like that. 

It's also a great way to get photos of each item in use.  When I originally posted the new market totes a few weeks ago, I didn't have pictures of them in use yet.  But I was just so excited to get them in the shop that I posted the pictures I had and have been slowly updating them.   

Using the totes a bit has given me more insight into what they are especially useful for.  I like to toss in my wallet, phone, and planner for a day of running errands.  They're also great if we are out shopping and just need to pick up a few things- all the items and receipts go straight in the tote and I'm not juggling a bunch of shopping bags.  I plan to use a few to pack for our upcoming beach trip- one for books, one for magazines, one for cell phone chargers and other electronic stuff. 

The totes have been selling so well that I added two more patterns to the collection- first, there's this one, that reminds me of a Downton Abbey fox hunt.  I love the bright red and blue, and those awesome red handles I found for it!  I also love the sketchy look of the drawing, as if you're carrying around a work of art. 

And here's the other new pattern- a subtle fern print that looks like a page out of an old horticulture textbook.  I love the detail in the line drawings and the green and khaki palette.  One of my favorite things about all these market totes is the timeless quality of the prints.  I feel like they would be equally at home on the arm of a sixteen year old or an eighty year old. 

Or a gentleman.  Steve left his lunchbox at work yesterday and ended up packing today's lunch in a market tote.  Talk about swoony. 

I've got a whole stack of totes that are ready to ship out and I'm offering a special coupon this week!  Use the code "SUMMER" to get 10% off your entire order from the shop, today through Friday (5/25).  We're headed out of town next week and any orders placed after this Friday will not ship until June 4th, so be sure to place your order this week!